Marketing for schools
and districts

Your first impression starts online. Millions of families use GreatSchools.org to explore and compare schools. What they find can influence where they choose to enroll and where they choose to live.

Stand out to parents looking for a school like yours.

Start by claiming your profile

Families don’t just search for schools — they compare them. A strong presence on GreatSchools helps you stand out when it matters most.

Claim your profile to help families get to know your school or district before they ever reach out.

Then, upgrade to an Enhanced Profile to boost your visibility in search results and help more families find and choose your school.

Claim profile
Happy family laughing and smiling in front of a home.

Once you’ve added key details and updated your profile, advertising helps more families discover your school or district while they’re actively researching or planning a move.

Appear near the top of search results and across GreatSchools.org, and connect families directly to your website during key decision-making moments.

Get started

Advertising package

Ad types:
High traffic ads
Sponsored search listing
Sticky footer overlay
Full page overlay
Placements:
Search results
GreatSchools profiles
Content pages
Targeting:
Geolocation

Ready to get started?

Connect with families while they’re actively researching schools and drive them directly to your website.

Have questions? Find answers and helpful resources in our Help Desk.

Stand out to parents looking for a school like yours.